Confessions of a Data Broker
The buying, selling and analysing of our data is a massive industry, yet it is one we don’t know much about. Who are data brokers and how do they operate? This animation shows some of the findings from Tactical Tech’s anonymous interviews with those who buy and sell your data. In these off-the-record interviews, data brokers talked about whom they buy data from and how they collect it, which data is rubbish and which is gold, and how our data is turned into cash for a multi-billion-pound industry.